WAGNER Spraytech


Website Relaunch


Conceptual Work & Strategy

Media Design

Art Direction


Usability Design

CMS using TYPO3

Search Engine Optimisation



Your Contact Person

Björn Maximilian Gottowik
E-Mail | 0049 40 - 18059905

Implementation in TYPO3 und Apache Solr



TYPO3 and FLOW3 are registered trademarks by the TYPO3 Association.

The Challenge

WAGNER Spraytech, part of the Wagner Group, services the whole spectum of DIY and Contractor sectors, from renovating the terrace to giving your house a complete makeover. The new website should not only present the complete Spraytech product range professionally but also provide customers with useful tips and information for their own projects.  

The new WAGNER Spraytech website should, similar to other projects for the Wagner Group, present the comprehensive information made available by WAGNER Spraytech to its customers in a modern, concise and attractive package. 

The Solution

The visitors attention is drawn to projects which were on the old website but which were not appropriately highlighted. Using the new „Step by Step“ slider function, projects are presented in a more user-friendly manner. 

Obtaining an overview of the WAGNER Spraytech range is now even easier as a result of the introduction of three main categories. The „Tooltips“ function details the benefits of each individual product to facilitate easier product selection. 

In addition to the Wagner-Group download centre, which is used across the group, the new website features the particularly interesting „Where to buy“ functionality, which allows customers to find local Wagner Dealers in their area. 


Using the latest technical standards, the website is now available in the same excellent quality across all devices ( laptop or smartphone ). 

The Result

The new WAGNER Spraytech website is right up there with other group sites. The professional presentation, coupled with great user-friendliness means that interested customers are only a couple of clicks aways from detailed information about possible projects and the appropriate products. The new design breaks new ground and positions the WAGNER Spraytech website among the best websites in its category.


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